Design + Art Direction
Design + Art Direction
2018
brand communications design, UI design, iconography
My role(s): Design Lead
Creative Director: Ryan Paterson
Ethos is a people-powered technology company that makes the cryptocurrency market accessible and trustworthy to the average user, accelerating adoption of blockchain technology and democratizing ownership of both digital and traditional assets.
As Lead Designer, I expanded the brand’s design language and developed a custom iconography and infographic system for use across digital and print communications. I also contributed to the mobile app’s UI design and created marketing assets for both print and social platforms.
Animation by: Culprit Creative